Showing posts with label microsoft. Show all posts
Showing posts with label microsoft. Show all posts

Monday, July 27, 2009

Take a Tablet and Call Me in the Morning

Could the Tablet be the cure-all for the journalism biz?

More specifically, will a thin magazine-sized iPhone-like device give online videojournalism the boost it needs?

Bill Gates and Microsoft gave it their all, but failed. Maybe it was the timing.

Amazon's Kindle has caught on with text readers, but lacks visual spark -- not to mention all those cool 99-cent apps.

According to PC World, TechCrunch just released conceptual drawings of the prototype for its Web tablet project, called the CrunchPad (above). The simplified device is a touch-screen tablet designed specifically for Web surfing, video chat, and light e-mail use. Here's a demo:



Alas, TechCrunch is no Apple ... and now the 800-pound gorilla itself is confirming what has long been rumored. According to the Financial Times, "Apple is racing to offer a portable tablet-sized computer in time for the Christmas shopping season, in what the entertainment industry hopes will be a new revolution."

The device (right) is expected to be launched alongside new content deals, including some aimed at stimulating sales of CD-length music, according to people briefed on the project. The touch-sensitive computer will have a screen that may be up to 10 inches diagonally.

It will connect to the internet like the iPod Touch – probably without phone capability but with access to the web, and to Apple’s online stores for software and entertainment.

The entertainment industry is hoping that Apple, which revolutionised the markets for music players and for phones, can do it again. “It’s a portable entertainment device,” said one entertainment executive. “It’s going to be fabulous for watching movies.”

Book publishers have been in talks with Apple and are optimistic about being included in the computer, which could provide an alternative to Amazon’s Kindle, Sony’s Reader and a forthcoming device from Plastic Logic, recently allied with Barnes & Noble.

“It would be a colour, flat-panel TV to the old-fashioned, black and white TV of the Kindle,” one publishing executive said.

Apple does not appear to have briefed film studios, but Hollywood executives said they would be willing to contribute more content than is now available over iTunes.
The machine would reportedly cost around $800.

Surely you can see the implications for newspapers and other media outlets here.

Spokesman-Review multimedia guru Colin Mulvany could, and ruminated at length on his Mastering Multimedia blog:

These touch enabled tablets could seal the deal by forcing print journalism to go mostly digital. [It] makes me wonder if this will be the disruptive technology that sends print newspapers down the black hole for good.

A touch enabled tablet... would allow me to view text, multimedia and video in ways the smart phone struggles with today. I think of the applications of a tablet for photojournalists. Being able to download photos from their cameras to a tablet, then quickly tone, caption and send them back to the newspaper would be great. Having to lug a laptop in the field is true pain. This is a market segment that is only getting started. It has the strong potential to disrupt not only newspapers, but magazines as well.

Consumers, if they embrace these new touch-tablets, will have their news pushed to them at lightning speed. They will be connected to everyone and everything. They will choose how to shape their digital lives by deciding what news feeds and publications to subscribe to.

Where mainstream media outlets have shed their most talented people, those same workers are going to be the ones that will build the new journalism of the future. My guess is that it will be built around these new web tablets and handset devices. Monetizing the content will be foremost on the minds of these new digital publishers. Freed from the cost of presses, ink and newsprint, a new publishing model will develop.

News content is going to change, too. Web tablets are not just text readers, but will be multimedia hubs. Music, video, photos, animation, interactive graphics are going to be what consumers will gravitate to. It will change how journalists tell their stories. For many of today’s journalists, this new paradigm will be the deal breaker. For others, these new opportunities will present unique challenges that will drive the future of digital journalism to new and exciting heights.

Friday, June 5, 2009

Guess How Much Online Video We Watch?

How many online videos do you watch every month? How much time do you spend watching them?

The average U.S. Internet user watched 111 videos, for a total of 6.4 hours, during the month of April, according to data released yesterday by ComScore Video Metrix service.

Nearly 152 million U.S. Web users collectively watched 16.8 billion online videos, an increase of 16 percent from the previous month.

What's especially remarkable is that Google's YouTube accounted for 6.8 billion of those viewed videos (or 40.7 percent of the online video market), with 107.8 million viewers -- a 15 percent increase over March.

Fox Interactive Media (MySpace) ranked a distant second with 513 million videos and 58.8 million viewers (3.1 percent), followed by Hulu with 397 million videos and 40.1 million viewers (2.4 percent) and Yahoo! with 355 million videos and 45.4 million viewers (2.1 percent). Also in the top ten: Viacom, Microsoft, Turner Network, CBS, Disney, AOL.

Other notable findings for April 2009:
  • 78.6 percent of the total U.S. Internet audience viewed online video.
  • The duration of the average online video was 3.5 minutes.
For the record, here at KobreGuide, we watch many hours of videojournalism every month to find the best story every weekday for you! If our average video is about 5 minutes, that would add up to nearly two hours of high-quality viewing we provide you every month. And, if you're an "average" consumer (as measured by ComScore), that would still leave you more than four hours a month for goofing around on YouTube!

So our advice: Enjoy your candy, but don't forget your veggies. They're good for you, and taste good, too!

Wednesday, January 21, 2009

3D Inauguration

Using Photosynth, CNN combined presidential inauguration photographs, shot by thousands of attendees, to create visual 3D spaces that you can navigate here. You can see the momentous occasion from every conceivable angle. It's almost like being there, except warmer.

If in fact you were there, you can add your pictures to the Washington scenes by submitting them to themoment@cnn.com.

For more info on Microsoft's Photosynth, see KobreGuide's video story on how National Geographic used the technology to shoot Stonehenge..