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As its name suggests, the National Academy of Television Arts and Sciences traditionally celebrates TV productions, but online multimedia projects such as this have been sneaking onto the turf once monopolized by the networks. This has led to the creation of such Emmy categories as New Approaches to Business & Financial Reporting, which was the case here.
Meanwhile, be sure to see MediaStorm's similarly themed Times of Crisis, co-produced with Reuters, and showcased on KobreGuide to the Web's Best Videojournalism.
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