Wednesday, August 11, 2010

The First 10 Seconds

In this video, videojournalist Richard Koci Hernandez underscores the importance of the first 10-15 seconds of your video, and the need to grab your audience immediately. He offers tips, tricks and observations for creating openings that work -- with examples.

However! This video tutorial itself opens with an interminable static shot of a visually boring bar graph, which, by his own admission, does not provide a good example of how videos should start. A classic case of "Do as I say, not as I do." And because the video supports an unscripted lecture, it tends to meander.

But there's plenty of good advice within it to warrant your attention.

Tell us -- what are some of the techniques you have used, or have seen used, to create compelling openings for video stories?

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